About The Company
At Ujuzi Hub, we are dedicated to helping high school and university students navigate their career paths with confidence and clarity. Our mission is to provide young learners with the tools, knowledge, and mentorship needed to make informed decisions about their futures. Through personalized coaching, workshops, and interactive resources, we guide students to explore their passions, understand their strengths, and discover opportunities that align with their aspirations. Ujuzi Hub believes that every young person has the potential to succeed and thrive in their chosen career, and we are here to support them every step of the way.
About the Role
Social Media Management:
- Develop and execute a content calendar aligned with Ujuzi Hub’s programs and goals.
- Create, schedule, and monitor engaging content (posts, videos, stories) across Instagram, Facebook, LinkedIn, and TikTok.
- Grow Ujuzi Hub’s online community through interactive engagement and thoughtful responses to comments and DMs.
- Track social media metrics and generate monthly performance reports.
Partnership Outreach:
- Research and identify potential partners, including educational platforms, banks, schools, and corporates.
- Develop introductory pitch emails, presentations, and partnership proposals.
- Initiate outreach via email, LinkedIn, or calls, warming up leads before handing them over to you for final discussions.
- Maintain a database of partnership prospects and manage follow-ups to nurture relationships.
Online and Outdoor Marketing Initiatives:
- Plan and implement creative online campaigns to increase Ujuzi Hub’s visibility and engagement.
- Organize outdoor activations such as school visits, career fairs, and community events to promote Ujuzi Hub’s programs.
- Collaborate with design teams to create promotional materials like banners, flyers, and brochures for offline marketing efforts.
- Track the impact of these initiatives and incorporate feedback for future strategies.
Collaboration on Campaigns:
- Work closely with you to plan campaigns around product launches, events, or partnership activations.
- Identify opportunities to feature partners within Ujuzi Hub’s programs and digital content.
Reporting and Strategy:
- Analyze campaign performance to refine strategies for social media, partnerships, and marketing initiatives.
- Provide insights on audience trends, potential partnership gaps, and growth opportunities.
Requirements
Proven experience managing social media accounts with measurable results.
Strong communication and content creation skills (both written and visual).
Basic understanding of partnerships, outreach, and relationship building.
Proficiency in tools like Canva, scheduling platforms, and email outreach tools.
Ability to prioritize tasks, manage deadlines, and work independently. What Success looks like:
Increased Social Media Engagement and Growth: Month-over-month growth in followers and engagement on Instagram, Facebook, LinkedIn, and TikTok.
Steady Sales of the Path to Purpose Workbook: Monthly sales of at least 15 workbooks driven by the coordinator’s marketing efforts (online and outdoor).
Expanded Partnership Pipeline: A steady list of warmed-up partnership leads, with at least 2 new partnerships secured every 6 months.
Effective Marketing Initiatives: Successful planning and execution of both online campaigns and outdoor activations (e.g., school visits, career fairs), resulting in increased program awareness and workbook sales.
Consistent Content and Outreach Strategy: A well-structured content calendar and consistent implementation of outreach campaigns.
Impactful Testimonial Collection: At least one video testimonial per month collected from clients, students, or partners to showcase Ujuzi Hub’s impact.
Fully Booked Coaching Calendar: A steady stream of coaching appointments resulting from social media engagement, partnership activations, and workbook outreach efforts.
Data-Driven Insights: Regular reporting on performance metrics and strategy adjustments to optimize campaigns, sales, and audience engagement.
Improved Brand Visibility and Sales Conversions: Recognition of Ujuzi Hub as a leading career training and coaching platform, reflected in increased engagement, workbook sales, and inquiries.
Skills
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Social Media Management:
- Crafting and scheduling captivating content across multiple platforms.
- Monitoring channels, responding promptly, and engaging with followers.
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Content Creation:
- Generating diverse multimedia content to support campaigns.
- Collaborating with teams to create compelling narratives.
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Online Community Engagement:
- Actively participating and sharing insights in relevant online communities.
- Advocating for the platform as a valuable resource.
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Industry Blogs and Websites:
- Establishing partnerships and contributing to industry blogs and websites.
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WhatsApp Marketing:
- Executing campaigns and leveraging WhatsApp functionalities for outreach.
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Email Marketing:
Developing and optimizing email campaigns to nurture leads and retain users.
(Individual operators whose expertise is ideal for short ad hoc projects)
Application Details:
To apply for this role, please follow the steps below:
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Prepare Your Application
- Update your CV to showcase your relevant experience and skills for this position.
- Record a video cover letter (no longer than 1 minute) explaining why you’re the ideal candidate for the role and how you align with Ujuzi Hub’s mission.
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Submit Your Application
- Send your CV and video cover letter as attachments to yvonne@staffscoutke.com.
- Use the subject line: Application for Social Media & Partnerships Coordinator.
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Important Note
Only applicants who follow these instructions and submit both a CV and video cover letter will be considered for the role.
Application Deadline:
3 Jan 2025
